We work alongside individuals and families who are ready to bring the same clarity and intentionality to their philanthropy as they do to every other aspect of their financial life. We are the nonprofit expert at your wealth advisory table.
Wealth as a force for what matters.
We help you align your giving with your values, and close the loop on the impact it creates.
We have no affiliation with any nonprofit organization. Every recommendation we make begins and ends with your values, your legacy goals, and the evidence of organizational effectiveness, never with who called us first. This is rare. It matters.
With over a decade in nonprofit advancement and university fundraising, Morgen Marshall understands these organizations from the inside, governance, financial health, leadership, program delivery, and what high-functioning boards look like. This changes the quality of every recommendation.
We don't replace your financial advisor, estate attorney, or CPA, we work alongside them. Our role is to bring nonprofit expertise and philanthropic strategy into the room so your full advisory team can make better-informed decisions together.
Most giving is reactive, driven by direct asks and personal relationships. We believe wealth can be a genuine force for what matters in the world, and that strategic philanthropy is how you harness that potential. We help you move from reactive to intentional.
Three ways to work together, all structured on a flat-fee or retainer basis, never as a percentage of your giving.
We explore your values, giving history, financial capacity, and goals in depth. You receive a written Philanthropic Strategy and a curated nonprofit giving menu, organizations AI-researched, Charity Navigator cross-referenced, and aligned with your mission. Available as a standalone engagement at a flat fee.
Start your giving profile →Intended as a continuation of Align, for clients ready for gift execution and/or integrating philanthropy into an estate plan. We conduct independent due diligence on your chosen organizations, then structure and facilitate the gift in close coordination with your financial advisor, estate attorney, and CPA. Priced as a flat fee per engagement.
Start a conversation →Intended as a continuation of Act, this retainer relationship is for clients who want a dedicated philanthropic partner over time and as part of their wealth team. Annual strategy refresh, impact reporting, nonprofit relationship management, and responsive guidance as your giving and circumstances evolve. Available on an annual retainer basis.
Start a conversation →How we vet nonprofits: Form 990 analysis, audited financials, leadership assessment, program outcome review, and Charity Navigator cross-referencing, plus AI-assisted research to surface organizations traditional shortlists miss. We utilize technology yet lean on human inquiry to validate recommendations. We go where the data leads, not where relationships pull.
Our clients wish to bring the same rigor to their philanthropy as they do to every other major financial decision in their lives. They also understand that wealth should be anchored in core values.
You're giving generously, but you want evidence it's working. Not thank-you letters. You want to understand, with specificity, what your giving accomplishes in the world. You also want confidence that your giving continues to reflect your values and legacy goals as they evolve over time.
You're building an estate plan and want your legacy to reflect your values through charitable giving. You need vetted organizations you can trust, institutions that will be healthy and mission-driven in the decades ahead. Your legacy deserves more than a name on a check.
You have a DAF, a foundation, or significant annual giving capacity. You're ready to move from reactive, relationship-driven giving to a structured strategy built around your values, one that integrates with your full financial and estate plan.
Most wealth management practices don't include a dedicated philanthropic advisor, and most donors are relying on relationship-driven giving rather than values-driven strategy.
We change that. We work hand-in-hand with existing advisors, bringing nonprofit expertise and philanthropic strategy into the conversation. This allows financial advisors, estate attorneys, and CPAs to focus on what they do best and better serve clients with charitable expertise.
"We are not duplicating or competing with anyone on your team. We are purely complementary, with your values and your legacy at the center of everything."
Sharing your client's philanthropic asset outlook and giving goals in advance allows us to arrive as a unified team. The Philanthropic Plan can reflect your fingerprints.
We work alongside your team, not around it. Our fee model, flat fee and retainer, never a percentage of giving, keeps our incentives fully aligned with your client's outcomes.
Research shows that 80% of major gifts come from direct asks. Strategic philanthropy is about right-sizing that dynamic, so giving is driven by values and impact, not someone else's fundraising cycle.
For more than a decade, I worked inside nonprofit organizations, in advancement, fundraising, and external relations, most recently as Assistant Dean of Advancement and External Relations at Cal Poly San Luis Obispo. I know what it looks like when a nonprofit thrives, and I know the warning signs when it doesn't.
I founded Jonesing for Good because I saw a gap: high-capacity donors who care deeply but lack a trusted, independent guide to help them give with intention and confidence. Someone who isn't trying to sell them anything, doesn't represent any organization, and is motivated entirely by one thing, the impact their generosity can have in the world.
I believe wealth is one of the most powerful tools for good that exists. I also believe most people are not using it as strategically as they could be, not because they lack generosity, but because no one has ever given them the framework to do it differently.
Start by telling us a little about your giving today, your values, and what you're hoping to accomplish. You'll receive a personalized Giving Snapshot the moment you submit — and Morgen will be in touch personally from there.